VIVENGA PROPERTIES
ST. MORITZ
by Dr. Mariam Marquardt

PROPERTY VALUE ENHANCEMENT
FOR SALES AND RENTALS

SERVICES

Analysis
All decisions are guided by a single objective: creating value.
I analyse how a property is perceived in the market, looking at its visual appeal, financial positioning, and emotional impact. Based on this, I identify the factors that limit its sales or rental performance.
Only measures that demonstrably increase attractiveness, demand, and willingness to pay are implemented.
Strategic positioning
Strategic positioning designed to increase market attractiveness, demand, and pricing potential across both sales and rentals.


Selective Home Staging
Selective Home Staging goes beyond decoration.
It strategically enhances perceived value, demand, and willingness to pay, especially in photography, during property viewings, and at key decision moments.
Visual & Market Readiness
Visual market readiness means preparing a property so that it is immediately understood and desired by the market.
I ensure a consistent visual language across photography, marketing materials and viewings, tailored to the target audience, price positioning and underlying decision logic.
The objective is to increase visibility, improve comparability and strengthen willingness to pay throughout the sales and rental process.


Sales
I not only provide strategic guidance to prepare real estate for the market, but also, where appropriate, manage and execute the sales process.
Unlike traditional brokerage services, this approach treats the sale not as an isolated step, but as the result of precise positioning, a clearly defined target audience, and a controlled market presence.
I accept sales mandates selectively.
The objective is not a quick transaction, but achieving the optimal price through clean processes and a strong negotiating position.
Rentals
Even in the rental market, achievable rental value is not a matter of chance.
It is the result of perception, comparability, and positioning.
I optimise properties specifically for the rental market, taking visual, functional, and strategic factors into account.
Through selective staging, clear communication with the target audience, and a consistent presentation, I increase rental prices, occupancy, and long-term attractiveness.

About me
Dr. Mariam Marquardt
Doctor of Business Administration (summa cum laude)
I work at the interface of market dynamics, perception and decision-making.
My focus is on the factors that influence property value throughout the sales and rental process.
Real estate achieves higher prices and better returns not because it looks better, but because it is correctly positioned, clearly understood, and presented in a way that convinces both emotionally and rationally.
I work on a project basis, independently, and with a clear focus on increasing value through better decisions, for both sales and rentals.

Contact
